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Proposal styles and editing a draft

The five proposal styles, how a draft is built from the project brief and your profile, and what to check before you bid.

The five styles

  • Concise & direct: The problem in one line, what you will do, one question.
  • Detailed & technical: A short summary, then a numbered plan that names the tools and steps.
  • Consultative & question-led: Opens with a diagnostic question and explains how the answer shapes the approach.
  • Experience-led: Leads with your most relevant past work, then ties it to the project.
  • Plan & milestones: Splits the work into 2 to 3 milestones with realistic timing and deliverables.

Set a default style per profile, and change it on any bid.

How a draft is written

When you open a project and generate a proposal, the AI uses that project's description and the profile you bid with: its tagline, skills and the experience written on it. It does not invent experience you have not described. Each draft goes through a quality check before it can be used: it is discarded if it is not specific to the project, uses generic copy-paste phrases, contains an email address or phone number, asks the client to talk outside Freelancer.com, or links anywhere that is not in your portfolio.

Project page with a profile picker, the Detailed and technical style and a generated proposal
Real screen from the app, demo account with fictional data.

Check before you send

  • Does the first line answer the client's actual problem?
  • Is every claim about your experience true?
  • Is there one clear question or next step?
  • Are names, numbers and tools from the brief correct?

You can edit the text freely, or use one of your own templates instead. Want examples? See bid samples by niche.